Project Proposal

Project proposal

Name: Olivia Ryan

Title of Film: Scarlet’s Revenge

Who am I working with?

• Olivia
• Gifty
• Agne
• Holly

What is your brief?

                Our brief is to make a teaser trailer for a horror film, which will have a running time of 30 seconds to 1 minute. We will produce a film magazine cover which will feature our film & also produce a poster to market our film, as well as a magazine cover and a logo to represent the company screening our film.

How are you splitting the roles?

• – Executive producer, sound/lighting & actress – Gifty
• – Editor, camera person & assistant director – Olivia
• – Producer, assistant director & Photography - Holly
• –art director & assistant producer- Agne  

Who are the audience?

               

Our audience for the teaser trailer is 18+ as we believe aiming at this group will allow us to create a trailer so that we can put the shock value back into a high-quality horror teaser trailer as well as create a horrific experience for the younger generation. Create a film they have never seen before.

What have you found out about our audience?

               

We are going to hand out questionnaires and the data should show that our audience will want an original and unique horror film that challenges the traditional conventions of the horror genre. We have challenged the typical conventions to a horror film. We have done this by creating a woman killer instead it always stereotypically being a male.

Research about existing products:

               

We have to watch many of the big horror films that have come out such as Saw, Scream, Halloween, Bram Stoker’s Dracula etc. & we will analyse the techniques the editors and directors have used to create a dramatic effect.

We are going to go further by looking into British horror films and how we can make ours innovative and diverse from other British horror films.

We have also evaluated horror teaser trailer through YouTube, to see if any inspiration would come to mind as to what to add in our trailer or to challenge against.

How will you make the film inventive?

               

Our group is aiming to go against the stereotypes of typical conventions of a horror film in every way we can. Such as location, music, the killer’s motive, gender of the killer etc. we are looking to get this idea as extreme as we possibly can. Instead of the killer being a male we have created a woman killer. Most horror films use typical scenes and settings, for example an empty house, whereas we are filming in less obvious locations.

Second Meeting Mintues

Meeting 2:

Date: Tuesday 28^th February 2012

Time: 11:51

Room: Media room

People attended: Olivia, Holly, Gifty and Agne

Purpose: Decide roles of who is doing magazine cover, poster, production logo, editing.

Holly- production logo and editing Olivia- Magazine cover and editing Gifty- magazine cover and editing Agne- work on blog

Trailer Analysis

Analysis of a Horror film trailer SAW

The Trailer begins with the Sound of distressed voices, which then descends into screams. This implies to the audience that a ‘killer’ has struck and is inflicting pain and suffering on the victim. There is then the sound of a heartbeat which speeds up. This creates tension and reflects the fear and distress of not only the characters but also the audience as they watch the trailer. The lighting is dark and low key. This portrays elements of fear of the unknown, thus, encouraging the audience to want to see more and find out what’s happening. We are then introduced to the sound and sight of camera flash which illuminates the eerie surroundings, creating a contrast against the pitch black of the room. The audience then see’s the room and events through the eyes of the ‘photographer’ or ‘victim’. He then asks, ‘’is someone there?’’ A close-up of the jigsaw killer is then shown quickly as another flash from the camera; this illuminates the inside of a cupboard where the killer is hiding. There is then Extreme close-up of the faces of the Jigsaw killer’s victims (young woman wearing a head brace) to enhance the horror and distress of the victims. It also shows the audience how horrific the situation is which creates a sense of fear. The speed at which the clips are shown builds towards the end of the trailer to create a terrifying climax in which the audience feels inclined to watch more, which makes them want to go to the cinema and watch it. The voice over of ‘Jigsaw’ killer speaks, “Live or die, you decide”. This introduces the audience to the killer in a way that the audience experiences what it feels like to be a victim. The voice is distorted and creepy, which makes him mysterious and almost dehumanised. It also gives the audience an idea of what the plot involves. An iconic image of horror i.e. rusty cages, guns, bullets, chains, knifes and saws; all of which the victims use at some point to escape.  The main characters are introduced after they have been captured by the jigsaw killer. This leaves the audience and the victims wondering where they are, how they got there and what’s going to happen to them. Voice over of the character’s talking about the killer’s techniques- “The jigsaw killer… finds ways for his victims to kill themselves”; another clue into the plot of the film. The majority of the trailer’s sound is non-digetic with voiceovers, and the characters talking. There is also the sound of escape weapons, which ultimately make the audience, feel anxious to find out what’s going on. There is fast paced music towards the end of the trailer. This could reflect not only the victim’s heartbeat but also the audience’s as they watch the trailer and become involved in the tension and suspense.